Privacy Policy


Your privacy is important to us, and part of our customer experience commitment to you is to respect and protect the privacy of the personal information you provide to us. This privacy policy statement (the "Privacy Policy") is designed to inform you of what information Pratiksha Jewelry and PJ Custom (collectively, Pratiksha Jewelry) collects, why we collect it, and how we use it. Pratiksha Jewelry will periodically make changes to this Privacy Policy and we encourage you to periodically review this page to view updates on how we are protecting your privacy rights. When any change is made to this statement, Pratiksha Jewelry will update the "Last Updated" date at the bottom of this statement. This Privacy Policy is incorporated into our Terms & Conditions.

By submitting your personal information to us, you are giving us your consent to the collect, use, and disclose your information as set forth in this Privacy Policy. If you have any concerns regarding this statement please do not hesitate to contact us at or 1-800-641-1277.


We don't collect personally identifiable information on consumers without their permission. Personally identifiable information means any information that can be used to identify an individual. Such information includes, but is not limited to, first and last name, phone number, credit card information, shipping and billing address, etc. However, when you provide us your personally identifiable information you are giving the consent to the collection, use and disclosure of that information in the manner described in this privacy statement. At the same time, please be aware that Pratiksha Jewelry doesn't sell or rent any personally identifiable information to any third-party, unless you give us the permission to do so.

If you provide Pratiksha Jewelry with personally identifiable information, this information may be used to provide you information regarding products and services. For example, we may email you about our latest jewelry sales promotions or mail you our catalog. Also we may use your information and feedback to better our website and to customize our site's content to further improve our display of items to better meet your needs.

Also, if you contact us through email or phone call, we may use your personal identifiable information to assist you with any additional information that we believe may be beneficial or interesting to you.

Furthermore, if you place an order with Pratiksha Jewelry, your information will be used to confirm your order, to prevent and detect fraud, provide you other administrative information regarding your order and provide you with any other information that we believe may be beneficial or interesting to you.

If you would like to stop receiving messages or other forms of communications from Pratiksha Jewelry you may elect to opt-out of receiving such communications by emailing or by selecting the “Unsubscribe” hyperlink from the bottom of the email.


We may disclose or collect any information, including your personally identifiable information, which we believe is necessary, in our sole discretion, to comply with any applicable law, regulation, legal process, or governmental request. We may share this information with authorities or to prevent or take action against illegal activities, suspected fraud or as otherwise required by law. We may also use your information, including personally identifiable information, with other companies and organizations for credit fraud protection and risk reduction.


We may provide your personal identifiable information to third-party authorized partners, agents and contractors. For example, if we need to ship your order, we will provide your name, address to our shipping company. Examples of other third parties who we may share your personal information with is: jewelers, assemblers, data analysis firms, use of a credit card or financing company to double check credit history. These parties are given your personal identifiable information to perform their duties and they are not authorized by Pratiksha Jewelry to use your information for any other purposes.

When you use our "Contact Us" form to send us a message, we ask for your contact information such as your name and email address. This information is stored in our database, and will be used to reply to your question or information request.


In case of any merger, sale of our company's assets or acquisition, as well as in the event of insolvency, bankruptcy or receivership, your personal identifiable information would be transferred as one of our business assets of the company.


Every time a customer logs on to our website, we collect their IP Address, among other things, to help diagnose any problems with our servers, administer or to analyze trends, gather demographic information for use, and to track the date and durations of each session within our Web Site. We may also use your IP address for credit fraud protection and risk reduction.


If any changes are made to the way in which we use customer information, they will be reflected in this policy. If we make material changes to this policy, we will notify you here or by email.

This site may contain links to other sites. Pratiksha Jewelry is not responsible for the privacy practices or the content of such Web sites.


We use "Cookies", which are small pieces of information that are stored on your computer's hard drive, for internal purposes in order to enhance our consumers experience with our website. In detail, some of the things we use the "cookies" for are to: analyze the web page flow, deliver a more personalized shopping experience, track visits from our partners and affiliates and to allow the use of our shopping cart. Without cookies, you will not be able to utilize the shopping cart option and will not be able to place an order online. Without cookies, you may also experience disruption when using our interactive “Sketchbook,” which records parts of your answers within the quiz to store your preferences and generate a PDF document to be emailed to you and our customer service team. If you choose to turn off the use of "cookies" wizard on your computer, you will have to either email us at or call us at 1-800-641-1277 to place an order.


Information collected on this Website may be stored and processed in the United States or any other country in which Pratiksha Jewelry or its affiliates, subsidiaries or agents maintain facilities and by using this Website, you consent to any such transfer of information outside of your country. By using the Website and providing personal information to us, you consent to any such transfer of information outside of your country. Be advised that personal information may be made available, without your knowledge, to the United States government or its agencies, or those of governments in any other country where we or our service providers store or process personal information, under a lawful order made in that country.


Pratiksha Jewelry is in compliance with the requirements of COPPA (Childrens Online Privacy Protection Act) and will never, knowingly, collect personal information on children under the age of 13. If, by mistake, we happen to have collected personally identifiable information from a child who is under the age of 13, we will immediately discard that information from our systems.


We provide links to numerous third-party websites on our site. Pratiksha Jewelry has no control over these Web Sites and information they collect on visitors who have been directed from our site to theirs will not be covered under this privacy policy. It is advised to visit these sites privacy policies individually for further information on their handling of personal information.


Pratiksha Jewelry makes all efforts to protect personally identifiable information that you share with us. We utilize a combination of security technologies, procedures and organizational measures to help protect your personally identifiable information from unauthorized access, use or disclosure. For example, very few accesses are given to the computer servers which store personally identifiable information. Also, we use Secure Sockets Layer (SSL) encryption technology to transfer sensitive personal information (for example, credit card information).


If your personal information has changed from what has been provided to Pratiksha Jewelry and you would like us to revise it, please contact us at or call 1-800-641-1277.


If you no longer wish to receive any forms of advertisement or any other method of communication from us, please contact us at or call 1-800-641-1277. You may also update this information any time by logging into your account and updating your contact information/address book.


By using our website, it will be understood that you have read this privacy policy and approve of it. This is the latest version of our privacy policy and supersedes any previous versions. Pratiksha Jewelry will periodically make changes to this Privacy Policy and we encourage you to periodically review this page to view updates on how we are protecting your privacy rights. When any change is made to this statement, we will update the "Last Updated" date at the bottom of this statement. This Privacy Policy is incorporated into our Terms & Conditions.


Because we value your privacy, we have taken the necessary precautions to be in compliance with the California Online Privacy Protection Act. We therefore will not distribute your personal information to outside parties without  your consent. As part of the California Online Privacy Protection Act, all users of our site may make any changes to their information at anytime by logging into their control panel and going to the "Edit Profile" page.


All questions and comments are welcome - please contact us through email at or by phone at 1-800-641-1277.

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